Applying for funding

Applying for funding

We are not currently looking for new sponsorships, as we are already involved in many community activities and provide funding to various organisations.

However, if you believe you have an exceptional opportunity for us after reviewing our sponsorship criteria below, we will consider your proposal.

Please note: All funding applications will be evaluated based on our current sponsorship portfolio. While we aim to support a wide range of community organisations, we cannot provide funding for every request.

To apply for sponsorship, please follow our funding application process.

Sponsorship criteria

Through our sponsorships, we aim to:

  • Build a positive reputation in the community
  • Boost community involvement and awareness
  • Promote public safety initiatives
  • Support local growth and development
  • Strengthen relationships with customers, shareholders, and partners
  • Raise brand awareness and recognition
  • Give back and make a positive difference

We look for sponsorships that:

  • Benefit the communities we operate in
  • Contribute to one or more of the goals listed above
  • Align with our purpose, vision and values
  • Are fair, friendly, safe and ethical
  • Connect with community groups and organisations, iwi, councils, or key customers and stakeholders in community development, sports or cultural areas
  • Are located within our distribution network regions - Hawke’s Bay, Rotorua, Taupō, and any future locations we may operate in
  • Provide opportunities for publicity and promotion

We do not sponsor:

  • Events that promote alcohol, smoking, violence, firearms, environmental harm, gambling or illegal activities
  • High-risk activities, such as extreme sports, motor racing or hunting
  • Events or expenses for activities outside of Hawke’s Bay, Rotorua, Taupō, or any future areas we may operate in
  • Families, individuals or sporting teams

To apply for sponsorship, please ensure your opportunity meets our criteria, then follow our funding application process and fill out the funding application form below.

Funding application process

We offer four sponsorship rounds each financial year (April - March). To receive funding by a specific date, please submit your application by the deadlines:

  • Apply by 30 June 2024 - for funding available from 22 July 2024
  • Apply by 30 September 2024 - for funding available from 22 October 2024
  • Apply by 31 December 2024 - for funding available from 27 January 2025
  • Apply by 31 March 2025 - for funding available from 22 April 2025

Make sure your proposal meets our sponsorship criteria and submit it through the funding application form below.

Contact details
The event, project or opportunity
(e.g. sporting, cultural. arts, environment, charity, entertainment)
(e.g. demographic, age, organisation, community group)
(if applicable)
Sponsorship opportunity
(including how this funding will be used within the event, project or opportunity)
(one-off or ongoing - if ongoing, specify time frame)
(e.g., brand awareness, access to target audiences via activations, signage/branding etc.)
(full list of media benefits for Unison - print, radio, social media etc.)
Additional information

Please attach a proposal which clearly outlines any additional relevant information such as:

  • Area/s in which the event or opportunity could contribute to Unison’s sponsorship objectives (specified in sponsorship criteria).
  • Other sponsors involved.